Business Planning

I haven’t been posting as regularly this week I know. I have been laying the foundations, doing all the backstage work in order to make this blog into the life changing community I hope it will be one day. I have run a (semi-successful) business before and want to do this properly and I know I need to start with a proper business plan. So this is where I have started. I will post this part of it because I think it is important for you to know where the hell i’m going with this as much as I do.

Here is my vision statement:

The vision for the blog Imogen J Hope-Life Balance is to create an online resource containing helpful information and sources to help people achieve balance in their lives. I want to start by creating a catalogue of blog posts which explain different ways in which I and other people can achieve a better balance in their lives. To have more time and energy for the things that they are passionate about, for example hobbies and interests and to look after themselves mentally, physically and emotionally, so that they can reach greater potential. I want people to see that their lives don’t need to be endless circles of work they don’t enjoy and fatigue. Life can be more fulfilling and creating a better balance is the way to do it. In the future I want to share ebooks, worksheets and online courses containing information and interactive guides on how to achieve greater life balance.

So this is where were headed. I’m learning a lot about online businesses. How to blog and what areas I need to work on. It’s not as easy as churning out the thoughts in my head (who knew??) and I am starting to realise what a huge amount of hard work it is going to be. I am ready for it!

Imogen x

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